Craig Donaldson: Commentator

Editorial Director, evolution media group

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Experience

Craig Donaldson is a business editor, professional journalist and communications specialist with more than 10 years' experience.

He has written for a number of highly regarded business magazines and websites including AFR BOSS, CFO Magazine, Knowledge @ Australian School of Business, Property Australia, Lawyers Weekly, Government News and Risk Management.

With a communications degree in journalism, advertising and public relations, Craig worked as an editor and associate publisher for legal and business publishing multinational LexisNexis for more than eight years. In these roles he was pivotal to delivery of strategy and financial results, with significant bottom line gains through double digit revenue and profit growth.

More recently Craig has worked as a freelance business writer and editor, with experience across a broad number of areas including business, finance, management, law, HR, risk management, insurance, information and communications technology, recruitment and employment. In this role he was also responsible for developing and maintaining relationships with custom publishing clients to produce a variety of specialised content and assist in increasing advertising revenue and subscription growth.

As editorial director of evolution media, Craig is responsible for working with a blue-chip client base on a number of high-end publications. With a strong focus on collaboration, he is responsible for generating audience engagement to assist clients in achieving their marketing and communications objectives.

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