Reality TV drives business outcomes

The production of No More Practice 2 has been a fascinating process. I have to say I have learnt a lot. Going in we were always looking for the kind of ‘talent’ that would be great to watch. What I did not expect was the level to which the advice they received changed their whole view on the deal, and their broader business. This series, our two storylines focused on growth – selling part of a client base to expand, and raising capital to grow. Pairing our business owners with mentors was a stroke of genius. Both Barry Lambert and Robbie Bennetts proved to be invaluable in shaping the future direction of our stars. Combined with highly sophisticated experts in their field, No More Practice 2 became a master class in business, wrapped up in an entertaining package.

Our judging panel this year was a great mix – Steve Davison was back from series 1, and continued to provide insight and energy as the deal unfolded. Financial Wisdom’s Mark Ballantyne was a new starter, and his pragmatic advice mixed with down-to-earth tips and tricks was a voice of reason. Our wildcard judge, Greg Bright, the founder of magazines such as Investor Weekly, Investor Daily, Investment Magazine and Professional Planner was our version of Kyle Sandilands. To say he called a spade a spade was an understatement. I know you will enjoy his commentary as the deals unfold.

No More Practice 2 really has created some great outcomes for the stars of the show. It is absolute proof that this kind of content can drive business outcomes.

I look forward to hearing your feedback as the series unfolds. And of course, if you would like to be a part of future series, drop us a line for the site.